If there is one thing I have learned in almost two years of blogging – there is no fast track. There is nothing special that will make you popular, bring in the visits, bring in the comments, or attract subscribers. Nothing.
So with that in mind, what can be done, what should not? What do you think? Copy the experts? Do you own thing? Here are a couple of my thoughts on the matter – bearing in mind that I am not necessarily the best example or expect, bleh – just that this is as much a frustration for me:
- Quick Fix
Anyone who happened upon a goldmine will offer what they did as a certifiable way to replicate their find. And wouldn’t you know. It does not – not always. There is no quick fix, no magic formula, sorry. It just takes time and effort.
Then there is this whole SEO (Search Engine Optimization) thing. I feel like a seeker, an investigator, a private detective trying to find out what this all is and leverage that to improve my blog. Leverage? Should rather use “Force” as in the action, or “Coerce”.
- Managing Expectations
One thing that is true is management of expectations. Unless you win the blogging lotto, there is no realistic way to achieve remarkable success without short-term, medium-term and long-term plans.
- Setup realistic step wise goals; evaluating and adjusting at each step.
- Expect Nothing, least you stare dumb mouthed at your stats – trying to fathom why only 10 people visited your blog today, when you 300 yesterday.
- Channeling sucks. Leave those blog surfing like alphainventions alone – they cause false expectations and un-data.
- Don’t be Self Serving. I have done it, everybody does it, right; Submit to all the Social Media Channels yourself. It achieves nothing. Maybe a warning email or a temporarily suspended account. The time will come when people will Digg you. Being self serving just generates unrealistic expectations and you’ll be staring at Digg waiting for someone else to digg it more.
- Patience. Rather be patient right. Stuff that. Don’t preach that flipping nonsense. Right. Well, at least be patient enough to see your goals realized over a certain time span and do something constructive in keeping them going.
I guess that the whole thing comes down to what your intention is in Blogging. I mean why do you do it? Inflate your ego? Connect? Share your Thoughts? Keep friends and family up to date?
Keep reminding yourself of that.
[Photo by: ovizo0n]